Graham A. Cherrett

What Is The Best Way To Close A Sale? | Sales Skills

What Is The Best Way To Close A Sale? | Closing Skills If you believe lack of closing skills is your problem, it’s not REALLY your problem. At an event last week I met a business owner who was convinced he knew what the problem with his sales team was. He said… “We’ve got a great

Understanding Sales Process: Nothing Happens Until Someone Sells Something “…the fact is, everybody (Vice Presidents, Operations Managers, HR Directors, IT people, Customer Service Representatives, Marketing people, Accounting people, Receptionists … everybody) can stay at home until somebody makes a sale.” ~ Peter Drucker It’s true. Nothing happens until someone sells something. Understanding sales process, and

3 Fitness Factors Affecting Sales Performance There are many ways of monitoring and improving sales performance in any company. However, organisations tend to overlook some of the most important influences. Does the individual have the right skills to fit the job? Does the company have the right culture to fit the individual? The magic happens when each is mutually beneficial to

Understand your customer | If Einstein was a salesman

If Einstein was a sales professional… Understand your customer. Albert Einstein said: “If you can’t explain it simply you don’t understand it well enough.” I think there is a variation on this great quote that applies to Sales: “If you can’t make it compelling you don’t understand your customer well enough.”

10 Reasons Why An Election Is Like A Sales Process

10 Reasons Why An Election Is Like A Sales Process The shock of general election result is just one of the ways in which the election bore many of the hallmarks of the sales process. Why? Less than a month ago the country gasped when, on the morning of 8 May 2015, David Cameron was still

If You Took Your Driving Test Now, Would You Pass? | Selling Skills

If You Took Your Driving Test Now, Would You Pass? Learning to drive a car takes some intensive preparation, followed by a series of tests. Would you pass if you took your test again today? Once you’ve passed your test, that’s it for the duration of your motoring career. Over the years, though, the driving